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davepamn | February 10, 2009 06:23 PM | in Money

What US businesses are marketing for the Latino consumer group?

Latino buy power is expected to be $12 trillion in 2010

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BEST ANSWER chosen by asker | jackmcmanus21 | February 11, 2009 02:57 PM

I know sports and sports entertainment companies like the WWE (World Wrestling Entertainment) as well as the UFC (Ultimate Fighting Championship) are looking to penetrate the Latino segment. UFC is planning on hosting an event in Mexico sometime in 2009/2010 and WWE's "Smackdown" program is being targeted towards hispanics.

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-http://www.franchiseopportunities.com

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India has bollywood. Latin America has Hollywood.

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