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M$2 February 24, 2009 03:25 AM

What % of Americans over 18 who do not subscribe to a newspaper do not read or listen to any news?

I've heard the subscriptions to the print copy of newspapers is down dramatically. I know some get their news from Internet or TV/radio. But I'm trying to find out how many don't listen to or read any news on a daily basis.
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February 24, 2009 11:59 PM
This is a difficult question to answer, and would probably require a statistical study to estimate.

You also probably need to define what you consider "news" sources for purposes of this question.

Does entertainment news qualify?

What news sources are good?

Tech news or other specialized news?

Local news?

I would start by assuming that certain isolated communities don't receive or watch any "mainstream" news; however, that does not mean that they don't get any news. They probably get information on communal news issues, and maybe even news related to their professions. For instance the Amish; I'd assume they have networks for dissemination of information related to their communities: births, deaths, marriages, barnraisings, celebrations, church activities, and even weather forecasts, things related to farming, animal husbandry, the weather, and other crafts and businesses.

So, the question is, what qualifies? And how can you estimate or assess the figures that one can make an educated guess about?


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February 24, 2009 07:33 AM
I'm guessing it's surprisingly high. If your question is "on a daily basis," I'd assume about 70% of people 18 or over do not check the news. If you change that to a "weekly basis," I'd bet about 40% don't.

Maybe with this economic hardship, it's better if people don't read the news everyday or they may get depressed (but seriously speaking, people should stay informed)!

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