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No one has voted on this question yet :(
2 years, 11 months ago

Is there anything to be done about what kind of ads are on Serps? Very few of my pages have ads that are connected with the actual content.

So I'm doing my end of things. Trying to market the pages everywhere, keeping the pages up to date, etc. Have some viewer, but NOT even ONE Mahalo penny made. The ads that come through google's adsense don't even connect with the page. Or are my viewers very savvy and don't fall for this type of marketing?

Ok I may be b#@# & whining or having a pity party. I just want to know If there was anything that I can do to tweek what adsense sends to my pages?
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ssmacd | 2 years, 11 months ago
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The ads that are on the page are drawn from the text on the page. Tweak your guide note to add more relevant keywords, and that might help to target the ads more specifically. It may not fix the problem entirely, however, as advertisers purchase popular keywords that may not relate directly to their product...so if you use the term "peanut butter"...and a lounge chair company feels that peanut butter is a great term-- they may pay to have their ad show up on pages that use the term peanut butter. You may need to play with the mix of terms you use in your guide note in order to get it right.

The more text you have, the more choices ad words has to pick from, as well.

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nyssa's Avatar
nyssa | 2 years, 11 months ago Report

Thanks, I give it a try to see if something better pops up.

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philipy's Avatar
philipy | 2 years, 11 months ago
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@nyssa, the main reason you are not getting any ad revenue is probably that your pages just aren't getting enough views.

Your most popular page so far, on Electric Cars, has 37 views so far. It can take hundreds or more views to get one person who clicks an ad. People just don't click on ads all that often. If you had an ad click after only 37 views it would be sheer luck!

For comparison, my page on Kate Winslet has 228 views, and no ad revenue either. I lucked out on my page about The Wire and got a click after just 33 views, but that is not typical of page with so few views.

If you want to get some ad revenue, here are some other things to think aboout:

1) Topic selection is probably the single most important factor for views and revenue

If you want to write about electric cars, you might consider exploring if a page about a particular brand or model would do better.

2) Think about how many ads to put on the page and where to put them

On your Electric Cars page you only seem to have one ad block, and it quite low down on the page. A lot of people that visit your page may not even see the ad. Too many ads may turn people off though, so strike a balance.

You can't move ads themselves, but you can move your content around them, so they end up where you want.

3) Bear in mind that the view and revenue stats are imperfect. The view number updated yesterday, but the revenue numbers have not updated for quite a few days. So you might actually have had clicks and not know about it yet!

So far I haven't answered your question about being able to control the ad content. I think that would be a great feature for advanced users that know what they're doing. (Step forward @robbrown!)

However the kind of ads being shown on your pages are probably not the main factor in why you're not seeing any revenue.

Hope this helps you and others to make some money here! :)

You can leave an optional "tip" with Mahalo's virtual currency, Mahalo Dollars. If you are asking a difficult question that might require some research, or if you'd like a wide variety of feedback, a higher tip often leads to more answers to your question.

M$
dannyjohnson's Avatar
dannyjohnson | 2 years, 11 months ago Report

"Let me control it and I will do a better job of selecting ads than a bot any day. :) "

I agree.. Bumped and quoted for emphasis..

philipy's Avatar
philipy | 2 years, 11 months ago Report

@dannyjohnson.... the same ads aren't served every time you look at the page. But yes, you can get the same crappy ad three or four times on your page!

Let me control it and I will do a better job of selecting ads than a bot any day. :)

dannyjohnson's Avatar
dannyjohnson | 2 years, 11 months ago Report

Philipy is a great example of this very problem. He has the IPhone page here on Mahalo. (we were joking in a previous thread about the revenue) Great product, but the ads are all Google Image based, and the last time I looked, they were all for the same thing-some junky cover. He's got four ads on the page.. Now with ALL the cool Iphone stuff out there, vistors to his page are only being served the SAME ad FOUR times...

I understand enough about Google Adsense to know this happens, but with all the great content, its shouldn't happen that often and can be fixed easily..

nyssa's Avatar
nyssa | 2 years, 11 months ago Report

Thanks for the heads up about moving content around the page thereby 'floating' the ads upwards. I had no idea that was in my control. I guess I didn't connect the dots. I guess with the hit and miss of those tool buttons working I was just happy to get a smooth movement of the content and hadn't realized the effect on the ad placement.

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jeffhoard's Avatar
jeffhoard | 2 years, 11 months ago
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I think it's a very valid point that hasn't been brought up much at all. I am curious what you see on your end. Do you see the edit button above the ad?

http://www.flickr.com/photos/33749589@N07/3635209352/

There appears the settings of the advert that can be toggled.

http://www.flickr.com/photos/33749589@N07/3634400661/

You can leave an optional "tip" with Mahalo's virtual currency, Mahalo Dollars. If you are asking a difficult question that might require some research, or if you'd like a wide variety of feedback, a higher tip often leads to more answers to your question.

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nyssa's Avatar
nyssa | 2 years, 11 months ago Report

Nope. No such magic button on my view.

Under the page builder you can add a "sponsored links" section to the guide note, which it does. However, it only adds another ads section and no 'editing' capabilities that I can see. It seems to just add the same type of adds and some are repeats.

thanks

aaeeiioouu13's Avatar
aaeeiioouu13 | 2 years, 11 months ago Report

I was also wondering about the ability to change the ads. I checked one of my pages, and I definitely don't have the option to edit. There is nothing above "Ads by Google" (even in edit mode.) It must be your super-special privileges.

Do we benefit if someone clicks on the Amazon links too?

dannyjohnson's Avatar
dannyjohnson | 2 years, 11 months ago Report

Wish we all had that button-- see the comment I posted for @Philipy.. four ad spots, all image and all are the same ad.

robbrown's Avatar
robbrown | 2 years, 11 months ago Report

Yeah... we don't have these options. Wish we did though.

arjo's Avatar
arjo | 2 years, 11 months ago Report

Nope, can't find that button anywhere.

Maybe you just revealed some new feature you were not supposed to reveal ;-)

Really cool screenshot. Can't wait to get my hands on that.

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niche's Avatar
niche | 2 years, 11 months ago
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You need to make sure that your pages are optimized for the keywords you are targetting with your adsense ads
The words in the page title and the words just below the adsense code have some importance

You can leave an optional "tip" with Mahalo's virtual currency, Mahalo Dollars. If you are asking a difficult question that might require some research, or if you'd like a wide variety of feedback, a higher tip often leads to more answers to your question.

M$

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