How much is spent on consumer invitations annually in the USA?
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M$6 Answers
http://www.marketwire.com/press-release/Unity-Marketing-790577.html
2. "According to Hallmark estimates, the greeting card industry represents over $7 billion in retail sales, with some 6.5 billion units purchased by consumers in 2007. This estimate includes individual and packaged everyday and seasonal cards."
http://corporate.hallmark.com/Product/Greeting-Cards-Overview
At Hallmark's website they listed a telephone number for a spokesperson. 816-274-4873. You can probably call and get some answers. Usually PR folks are really nice about that kind of stuff.
3. "Americans exchange 7 billion greeting cards every year."
http://www.greetingcard.org/about.php
Good luck!
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M$
http://www.ibisworld.com/industry/retail.aspx?indid=1235&chid=1
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M$
"Americans purchase 7 billion greeting cards every year. Annual retail sales
of greeting cards are estimated at more than $7.5 billion."
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M$
This Business week article about online Invitation systems quotes the 10+ Billion dollar market for Party Supplies. The fact that they don't have just the invitation figure suggests that the figure isn't available.
The same article suggests evite would send evites to 30 million people in December 2007.
HTH
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M$
$2.5 B -WEDDING CARDS
$1.5 -OTHERS
INTERESTING FACTS--
1.THE AVERAGE PRICE OF A WEDDING CARD IS THRICE THAT OF A CHRISTMAS/NEW YEAR
RFERENCE--
ENCYCLOPEDIA BRITTANICCA
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"The Greeting Card Association (GCA) is the U.S.-based trade organization representing greeting card and stationery publishers, as well as suppliers to the industry.
GCA’s members account for approximately 95 percent of the 7 billion greeting cards sold in the U.S. every year, accounting for more than $7.5 billion in annual retail sales."
Source: http://www.greetingcard.org/media.php
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