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3 years, 1 month ago

How do I track the performance of my Facebook Ads in Google Analytics?

In Google Analytics, it doesnt appear that I can track which clicks came from a Facebook Ad vs. somewhere else on Facebook. Can I add tags to the links in my Facebook Ads so that Google Analytics can recognize it? Or any other way? Thanks!
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wdawe | 3 years, 1 month ago
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Use a unique landing page for your Facebook ads. For example point them to http://www.mydomain.com/indexf.html instead of http://www.mydomain.com/index.html. Google analytics will then show you which hits come from your Facebook ad and let you analyze bounce rate, click numbers etc.

Here is a good resource on Facebook ads
http://www.subliminalpixels.com/2008/12/06/how-to-set-up-and-track-facebook-ads/

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