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M$1.00  Funded By Mahalo ? |  March 04, 2009 08:32 AM

Why did Ben & Jerry get right of Cherry Garcia flavor? Or was it just in Hong Kong?

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March 04, 2009 11:35 AM | view on twitter
Ben & Jerry's have the rights to the Cherry Garcia flavor throughout the United States and not just Hong Kong. The flavor was created in 1987 by Ben & Jerry at the suggestion of a couple of Deadheads. Deadheads are fans of the band The Grateful Dead, the band that Jerry Garcia was the leader of.

In 1997, the Cherry Garcia trademark was given to the estate of Jerry Garcia, since Jerry Garcia had died in 1995. It is probable that because by that time, Cherry Garcia was such a popular flavor, Ben & Jerry's were allowed to continue making Cherry Garcia ice cream.

This was written in Simple English for those people who have learned English as a second or third language.
Source(s):
http://www.benjerry.com/our_company/about_us/our_history/timeline/index.cfm
http://www.propertyintangible.com/2008/10/cherry-and-jerry-garcia.html
http://assignments.uspto.gov/assignments/q?db=tm&sno=73649713

Asker's Rating:
• Cochese answered my intended question in his comment reply to me.

I guess I just have to get the Cherry Garcia flavor in the States.


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March 04, 2009 04:36 PM
Thank you so much for the detailed answer, but unfortunately, I had a typo in my original answer. I meant to say "rid of" instead of "right of".

I love Cherry Garcia flavor ever since I lived in North America, but can no longer find it in any Ben & Jerry's outlets in Hong Kong. So I am just wondering why they cancel the flavor.

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March 05, 2009 01:30 AM
Ahh. Okay. In that case, I can tell you that Ben & Jerry's has not canceled the flavor. They no longer offer the original Cherry Garcia in Europe either, so it is not only in Hong Kong. But Cherry Garcia is still available in North America.

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