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Whatever happened to Bartles and Jaymes? Haven't seen wine coolers in ages. Good ridence, but still... they used to be very popular.
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The company is still around and still making wine coolers. The fad for them has crested and peaked, and the trends have moved on to other things, but they're still out there. Check your liquor store.
The characters of Bartles and Jaymes were played by actors. Not particularly famous ones; they're not even listed in the IMDB. They were purely fictional, though modeled on the Gallo Brothers (E&J, akin to B&J).
It was a popular branding, but that's all it was. As with all catchy icons, the times move on and people sought new things. (Besides, the actor who played Frank Bartles, . David Rufkahr, is now deceased.)
There was a story a couple of years ago about bringing the characters back, with new actors, but it doesn't seem to have gone anywhere.
The characters of Bartles and Jaymes were played by actors. Not particularly famous ones; they're not even listed in the IMDB. They were purely fictional, though modeled on the Gallo Brothers (E&J, akin to B&J).
It was a popular branding, but that's all it was. As with all catchy icons, the times move on and people sought new things. (Besides, the actor who played Frank Bartles, . David Rufkahr, is now deceased.)
There was a story a couple of years ago about bringing the characters back, with new actors, but it doesn't seem to have gone anywhere.
source(s):
http://www.bartlesandjaymes.com/
http://money.aol.com/special/top-25-ad-icons-of-all-time
http://advertising.about.com/b/2007/04/10/bartles-jaymes-duo-to-make-a-come...
http://www.bartlesandjaymes.com/
http://money.aol.com/special/top-25-ad-icons-of-all-time
http://advertising.about.com/b/2007/04/10/bartles-jaymes-duo-to-make-a-come...
Voted as best: christhomson
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