Answered Question

nichm

January 20, 2009 11:15 PM

Is Fiji Water's GREEN campaign trying to hide the fact that they are a huge polluter?

I haven't seen this in the news or any blog, but it makes sense logically.If Fiji water is from Fiji, it has to be shipped to your location in North America by either boat, train, car, plane, or a several. All of those methods of transportation require gas/oil, which emits pollution into our air."...Fiji Water exported about 130 million liters of Fiji water in the past year [2007]" - http://www.alternet.org/water/101207/the_true_price_of_fiji_water/So while they may be helping to reduce pollution negative effects on the environment, aren't they are also creating HUGE problems thereself, right?

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andy

January 21, 2009 12:23 AM

According to this article (http://www.climatebiz.com/news/2008/04/17/fiji-water-discloses-supply-chain-carbon-footprint-plans-reduce-environmental-impact), Fiji Water has actual been pretty forthcoming about the carbon footprint that their operations created. While I'm sure that they aren't trying to publicize the fact that there operation does create 85,396 metric tons of carbon dioxide a year, they have said that they are aiming to reduce their greenhouse gas emissions by 25 percent before 2010.

Of course, this may all just be in response to the negative publicity that they received from the article that you posted, which would make their sudden willingness to actually be GREEN a little suspect. It takes a lot of nerve to
Source(s):
http://www.climatebiz.com/news/2008/04/17/fiji-water-discloses-supply-chain...
http://www.boingboing.net/2007/07/02/what-it-takes-to-bri.html

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