Yes as people want to spend the less money possible, and at the same time they can brag about being green.
For example look at the Toyota Prius, VERY successful car, it uses way less gas and so you don't feel the pain at the pump.
The honda civic is also a very popular car as it is fuel efficient.
You can also look at the company Tesla, they are making fully electric vehicles (sport models are out, they are really fast), and the new sedan's are pre-ordered by thousands of people.
Source(s):
News, Observation

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It is not entirely certain that the "fuel cost" for electric vehicles like the Volt will be less expensive than gasoline / ethanol / diesel fueled vehicles. Especially when one considers the significant increase in electricity cost that consumers will see after the implementation of clean air legislation (the cost of cap and trade or carbon taxes). There is also a failure for many of the electric car strategies to fully account for all of the costs. The time and money required to establish a fast and convenient refueling infrastructure (like we presently have for gasoline) is much greater than most can imagine. Just think about duplicating the existing gas station model with a duplicate system for battery exchanges or charging stations. I am not convinced it will ever happen on a large scale and may be limited to urban areas.

The question may be better posed as "Do people want alternative-fuel vehicles like the Volt?" and "Do people want cars that use cheaper fuels?"

There is a demand for alternate fuel vehicles, but that is only within the constraints and assumptions that people understand within our current economy and society. That will likely change as the world we now live in begins to change (i.e. cost of electricity rises, more efficient hybrids are produced, better mass transit is available, etc.). I personally think that the Volt is a short-term solution for a niche market. It would be very difficult for me to travel from LA to New York in a Volt car.

Yes, I do believe that people want cars that use cheaper fuels. However, that simply may not be possible. Some would argue that the only way to reduce dependence on fossil fuel, reduce harmful emissions, and conserve resources would be to make fuel MORE expensive. That would help to promote alternate travel methods (i.e. mass transit), create "town center" neighborhoods that reduce the need to travel throughout suburbia, and increase the use of telecommuting and other remote work options.
Source(s):
My professional experience as an engineer and current involvement in energy regulation, legislation and policy matters.

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yes) they always wants "cheaper"
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people want "cheap fuel" vehicles because if you consider that an european research establish that the 70% of daily transportation with private vehicles are about 30Km, which means about 10000Km per year, this means about 1300€ per year; an electric car will cost about 120€ per year.
Also, the pleasure to drive an electric car or bike is unexplainable: the quietness, the fluid response is something that once tried you fall in love with.
For the above reasons i think that when battery cost will let the whole price to be competitive, electric cars will dominate the market at a very fast rate.
Note: at present day a standard fiat panda costs less than 9000€, an electrified panda costs more than 26000€ where 16000€ is the cost of the battery pack that allows 130Km per charge.
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