You could say it "sweetenes the deal" for convincing people to buy from your company.

From attending a few trade shows, I think this is a novel, but bad idea. If you are going to stamp your name on something for a person to take home, you want it to last. I will think of your company while I eat the M&Ms, but once that wrapper hits the trash, you are forgotten. More permanent, office friendly things are the way to go: collapsible frisbees, special tacks, Post-It cubes, among other things. An advertiser needs to choose something that I will want to have on my desk with their name on it.

However, for personal events like a wedding, I really like them. Most wedding favors given to be end up in a drawer never to see the light of day again, but M&Ms I can enjoy on your special day with you and never have to worry about taking one home.

As a final note, thanks for pointing out the my M&Ms site, the have some Disney stuff on there my wife would love...
Source(s):
http://www.mymms.com/; some trade show experience; some "desk work" experience; Personal Opinion


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