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M$1.00  Funded By Mahalo ? |  April 25, 2009 06:02 AM

How much did Richard Branson pay to Brawn GP for the sponsorship if their first F1 race?

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April 25, 2009 10:14 AM
I found this interesting statement from here;

http://www.fastmachines.com/f1/the-price-of-formula-1/

"the estimates that Roush was asking anywhere from $12-$15 million to sponsor Jeff Burton’s #99 ride"

The same article says that the total cost of F1 in 2003 was 2.1 bil. Since there has been significant cost cutting, I am estimating that 15 to 20 mil is the cost of the Branson sponsorship. We know it was a multimillion deal from here;

http://business.timesonline.co.uk/tol/business/article5980935.ece

"The multimillion-pound deal, which was revealed exclusively by Times Online yesterday, is expected to be confirmed in Melbourne tomorrow by Branson, who has cut short a family skiing holiday to fly to Australia for the occasion."
Source(s):
http://www.fastmachines.com/f1/the-price-of-formula-1/
http://business.timesonline.co.uk/tol/business/article5980935.ece

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April 25, 2009 10:56 AM
Excellent work! Now for comparison and extra credit, please list some costs for other major sponsors (West, BAR, Marlboro etc.)

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April 25, 2009 05:26 PM
From the fastmachines.com

year 2001

Total $2,141,100,000

$443,800,000 Ferrari
$353,300,000 Williams
$304,600,000 McLaren
$290,400,000 Toyota
$225,100,000 BAR
$206,800,000 Renault
$119,500,000 Sauber
$ 79,200,000 Jordan
$ 78,800,000 Jaguar
$ 39,600,000 Minardi

Engine budgets $931,000,000
$185,000,000 Williams
$175,000,000 Ferrari
$150,000,000 Toyota
$140,000,000 McLaren
$110,000,000 Renault
$105,000,000 BAR
$ 24,000,000 Sauber
$ 18,000,000 Jordan
$ 15,000,000 Minardi
$ 9,000,000 Jaguar

Operating the cars at tests $260,800,000
$88,000,000 Ferrari
$48,000,000 Williams
$29,100,000 McLaren
$24,700,000 Toyota
$22,000,000 BAR
$19,800,000 Sauber
$14,600,000 Renault
$ 7,500,000 Jaguar
$ 3,700,000 Jordan
$ 3,400,000 Minardi

Team salaries $194,000,000
$41,400,000 Ferrari
$32,300,000 Toyota
$30,300,000 McLaren
$24,000,000 Williams
$16,500,000 Renault
$12,800,000 BAR
$12,700,000 Sauber
$10,600,000 Jaguar
$ 8,800,000 Jordan
$ 5,300,000 Minardi

Operating the cars at races $187,300,000
$28,500,000 Ferrari
$22,500,000 Toyota
$20,800,000 Williams
$19,200,000 McLaren
$19,000,000 Renault
$18,200,000 Sauber
$17,600,000 BAR
$17,000,000 Jaguar
$16,000,000 Jordan
$ 8,500,000 Minardi

Research and development $173,000,000
$35,000,000 McLaren
$21,500,000 Toyota
$20,300,000 Williams
$20,000,000 Ferrari
$16,900,000 Renault
$16,500,000 BAR
$15,400,000 Jaguar
$14,600,000 Sauber
$12,600,000 Jordan
$ 200,000 Minardi

Driver salaries $132,000,000
$44,000,000 Ferrari
$24,000,000 BAR
$20,000,000 Williams
$13,500,000 McLaren
$ 8,000,000 Jordan
$ 7,500,000 Toyota
$ 6,800,000 Sauber
$ 6,200,000 Renault
$ 1,500,000 Jaguar
$ 500,000 Minardi

Wind tunnel operating costs $93,600,000
$15,100,000 Ferrari
$12,900,000 McLaren
$12,200,000 Williams
$11,600,000 Toyota
$10,400,000 Sauber
$10,100,000 BAR
$ 8,000,000 Renault
$ 5,500,000 Jaguar
$ 4,500,000 Jordan
$ 3,300,000 Minardi

Travel and accommodation $86,600,000
$18,000,000 Ferrari
$13,000,000 McLaren
$12,000,000 Toyota
$ 9,300,000 Williams
$ 7,900,000 BAR
$ 7,500,000 Renault
$ 6,800,000 Sauber
$ 5,300,000 Jaguar
$ 4,500,000 Jordan
$ 2,300,000 Minardi

Corporate entertaining and catering $62,850,000
$12,200,000 Williams
$ 9,700,000 Ferrari
$ 8,900,000 McLaren
$ 7,200,000 BAR
$ 6,700,000 Renault
$ 6,300,000 Toyota
$ 5,600,000 Jaguar
$ 4,300,000 Sauber
$ 1,600,000 Jordan
$ 350,000 Minardi

Car manufacturing costs $19,250,000
$4,100,000 Ferrari
$2,700,000 McLaren
$2,000,000 Toyota
$2,000,000 BAR
$1,900,000 Sauber
$1,500,000 Jordan
$1,500,000 Williams
$1,400,000 Renault
$1,400,000 Jaguar
$ 750,000 Minardi

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