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ibdense ibdense
 
January 17, 2009 10:38 PM

Cool Whip is white. The ingredients say artificial coloring. What color was it before they turned it white?

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lon lon
 
 January 17, 2009 11:31 PM
This Wired Magazine post lists the ingredients that go into Cool Whip:

http://www.wired.com/wired/archive/15.05/st_coolwhip.html

They are:

Water (clear)
Natural and Artificial Flavorings (?)
Corn Syrup and High-Fructose Corn Syrup (yellow-ish)
Hydrogenated Coconut and Palm Kernel Oil (clear)
Polysorbate 60 (?)
Sodium Caseinate (white)
Sorbitan Monostearate (wax)
Xanthan and Guar Gums (?)

So it probably comes out off-white and they use the artificial coloring to make it really bright white. Probably so you can pretend it is made with actual cream, rather than just chemicals and oils.
Source(s):
http://www.wired.com/wired/archive/15.05/st_coolwhip.html

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rslakinski rslakinski
 
January 18, 2009 05:24 AM
The corn surp would turn the color off-white, so they artificially change it back to make it look more "natural" and appetizing.

Nothing says good eats like edible oil products ;)

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bernices bernices
 
January 18, 2009 08:18 PM - New Source
The polysorbate 60 creates an emulsification, making water and oil mix - it's a dark golden color. The xanthan and guar gums create stability, thickening and texture, they are both off-white.

http://en.wikipedia.org/wiki/Polysorbate_60

http://en.wikipedia.org/wiki/Guar_gum

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pastubbs pastubbs
 
January 18, 2009 03:30 AM
Yellowish like stained teeth.

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jabba jabba
 
January 18, 2009 08:07 AM
Looks vinegary. Frankly, it's not very appetizing before they add the artificial color. Why do you ask anyway?

The reality is that if they didn't put any artificial coloring in, people wouldn't be able to bear looking at it, forget eat it.

I recommend extreme caution when applying cool-whip to food. It's a cavity machine as well as an early-onset diabetes catalyst.
Source(s):
http://www.mahalo.com/Cool_Whip


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ibdense ibdense
 
January 18, 2009 09:11 PM
I just find it interesting because I don't think of white as a color (or it is all colors, depending on which color model you use). White to me is kind of the starting place for coloring something.

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