• Andy Beal is an internet marketing expert, blogger and author. In 2005, he founded the search marketing blog Marketing Pilgrim, which Advertising Age ranks among the top ten media and marketing blogs. Beal also co-authored Radically Transparent, a book that teaches individuals and companies how to manage online reputations. In February 2008, Beal released Trackur.com, a tool designed to decrease the cost and complexity of managing online reputations for both companies and individuals.

• Fast Facts

  1. Name: Andy Beal
  2. Internet marketing consultant, blogger and author
  3. Founder: Marketing Pilgrim
  4. Writer: Co-authored Radically Transparent
  5. Consulted for Motorola and NBC and Lowes
  6. Appeared on NPR and CNBC

• Quote

  "Your reputation just isn’t what you put in your resume or isn’t just what you have on your company’s promotional materials. You’re being discussed online via news items, blogs, social networks and video images. It’s important to not only monitor those things, but also to jump in and help craft your reputation so that if someone goes to Google or do any kind of research on you as a person or how your reliable your company is you want to put your best forward and show a really positive reputation." Andy Beal

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