Affliction

The California based clothing company called Affliction has shown their ability to show their high end street wear in its excess of design and expressive style that mainly concentrates on quality. This high end clothing collection emits its signature mark of an exquisitely accomplished, strong and dark profile. Affliction's designs lean heavily on the tattoo society. Affliction is a stronghold clothing line for the best athletes, A-listers, heaviest rock bands and the fashion mindful international people. http://www.afflictionclothing.com/about.html Affliction clothing line was established in August 2005. It is co-owned by Todd Beard, Clifton Chason, Tom Atencio and Eric Foss and began as a spin off from Foss and Chason's Digital Ink Creative Services. Affliction Inc. together with Randy Couture and Kim Couture, his wife, began a spinoff of Affliction Clothing, that was called Xtreme Couture in 2007. Todd Beard stepped down after Randy Couture's wife at the time, Kim Couture, filed for a restraining order on November 14, 2008, against him in a Clark County court. http://www.xtremecoutureclothing.com/

The clothing line of Affliction consists of hoodies, jeans, shoes, polo shirts, thermals, and t-shirts. The style has been expressed as "skull and cross bone inspired". There are a number of Affliction's shirts that have several of the world's top ranked UFC fighters logos such as Randy Couture, Quinton Jackson and Georges St. Pierre. Additionally, several world class boxing superstars such as Shane Mosley, Oscar De La Hoya and Zab Judah are featured. There has been some controversy about the Affliction clothing collection as there are a few nightclubs and bars that do not allow this attire worn in their Victoria and Vancouver entertainment spots. A spokesperson with Affliction, Pamela Rogers, explains that the collection is an "upscale men's boutique brand". A clothing line specially created for women called Sinful is a division of the Affliction Inc. family and is a sibling to the men's clothing line by Affliction. Sinful's clothing consisting of pants, hoodies and shirts usually highlights a mixture of non-religious and religious aspects. This entails doves, angels, angel wings, burning hearts, skulls, crosses and roses. http://www.asianpacificpost.com/portal2/c1ee8c4419de645c0119e8b5139e0077_Designer_profiling.do.html

Affliction's tattoo artists include Paul Booth, who has done work for bands like Pantera and Slipknot, and artist Gill Montie, who created and designed the tribal tattoo for George Clooney's for his role in the movie From Dusk Til Dawn.