Guide Note

Special K is a toasted rice cereal made by Kellogg's. The name comes from the use of the Kellogg "K". Special K is marketed as a healthy cereal option and promotes itself as a good part of a weight loss regiment. Originally marketed as a cereal, Special K has become an umbrella brand under which the Kellogg Company markets a wide variety of products including protein water and a variety of nutritional bars.

Fast Facts

1. Introduced in 1957
2. Bars and vitamin water are other products on the Special K label

Serving Size: 1 cup

• Calories: 117
• Total Fat: 0g
• Cholesterol: 0g
• Sodium: 223mg
• Total Carbohydrate: 22g
• Dietary Fiber: 1g
• Sugar: 4g
• Protein: 7g