Sisley
Sisley is The Benetton Group's high-end trendy clothing line. The label recently made headlines for their racy Fashion Junkie ads featuring models in trendy clothing implying that they are snorting cocaine.
Fast Facts
- Began as a denim collection in 1968
- Officially formed with Benetton on 1985
- New logo: White inscription on a black background
- Over 850 points of sale around the world
- Also offers Sisley Young, a line for kids
- Retail average: $150
The Look
The line offers casual wear as well as formal dresses with high fashion traces in their color choices, fabrics and accessories.
About Benetton
Benetton is a global casual clothing company also known as United Colors of Benetton. The company was founded in Italy in 1965 by the Luciano Benetton, who was a salesman in Treviso, and realized there was a market for colorful clothing. Beginning with sweaters, Benetton opened his first store in 1968 and by 1979 had five stores. Not long into the 1980s the company expanded to almost 800 stores. Their apparel includes womenswear, menswear, clothing for children, and intimates. They also offer fragrances and accessories including watches. Products from the company are not available for sale online.
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