Silence Your Rooster

Silence Your Rooster is a surrealistic advertising campaign for the sleep aid AmbienCR. Videos of the commercials are hosted at SilenceYourRooster.com. In each ad, a person is disrupted from sleep by a live rooster partaking in noisy activities, such as running a vacuum cleaner or playing the drums.

Fast Facts

1. Launched August 21, 2008
2. Videos are 15 seconds each
3. Contain no dialog

AmbienCR Fast Facts

1. Sustained-release version of regular Ambien
2. Active ingredient is Zolpidem
3. Causes temporary changes in neurotransmitters (brain chemicals)¹
4. Used in treatment of insomnia¹
5. Available by prescription
6. "Sleepwalking, and eating or driving while not fully awake, with amnesia for the event, have been reported"¹

Related Pages on Mahalo

Ambien | Insomnia | Sleepwalking | Sleep Eating

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