Jerry Seinfeld Microsoft

Comedian Jerry Seinfeld endorses Microsoft in a new advertising campaign that debuted on September 4, 2008. According to the Wall Street Journal, Seinfeld was paid $10 million for his work. The slogan for the campaign is "Windows, Not Walls."¹

Fast Facts

1. Microsoft's advertising campaign featuring Jerry Seinfeld debuted on September 4, 2008 with the "Shoe Circus" ad¹
2. Microsoft's latest ad campaign cost $300 million¹
3. Advertising agency: Crispin Porter and Bogusky¹
4. Slogan: "Windows, Not Walls"¹
5. The campaign is aimed at giving Microsoft a new 'younger' image²
6. An attempt to counteract the public impression of the brand which was presented as being 'old' and not 'hip' in Apple's Get A Mac Ads²
7. July 2008: Microsoft launched a viral marketing campaign called the "Mojave Experiment" which featured videos of people being 'tricked' into using Vista
8. There was a Mac computer on Seinfeld's desk in the long-running sitcom Seinfeld³

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