Dr Pepper

Guide Note

Dr Pepper is a well-known soft drink first served in 1885 and introduced to the United States in 1904. It is known for being made with 23 flavors, having a unique taste, unlike cola or fruit.

Fast Facts

1. Invented: 1885
2. Manufactured by: Cadbury Schweppes
3. Yearly sales:
4. Calories per 12 oz: 140
5. "Dublin Dr Pepper" still uses sugar to sweeten the drink

• 1889: "King of Beverages."
• 1920s: "Drink a Bite to Eat at 10, 2, and 4 o'clock."
• 1940s: "Good For Life."
• 1950s: "The Friendly Pepper Upper."
• 1960s: "America's Most Misunderstood Soft Drink."
• 1970s: "The Most Original Soft Drink Ever."
• 1977–1985: "I'm a Pepper, He's a Pepper, We're a Pepper.", "Be a Pepper.", "Wouldn't you like to Be a Pepper too?"
• 1986: "Out of the Ordinary. Like You."
• 1986: Diet Dr Pepper: "Out of the Ordinary for Out of the Ordinary Bodies."
• 1986–1997: "Hold Out For the Out of the Ordinary."
• 1991: "Just what the Doctor ordered."
• 1997: Australia: "It's Dr Pepper Flavour, Silly!"
• 1997: "Now's the Time. This is the Place. Dr Pepper Is The Taste."
• 2000: "Dr Pepper, It Makes the World Taste Better."
• 2000–Present: "Just What The Dr Ordered."
• 2002–Present: Europe: "Solves All Your Problems."
• 2003: United Kingdom: "Dr Pepper, to try it, is to love it"
• 2004–Present: United Kingdom: "Dr Pepper, what's the worst that could happen?"
• 2006: Austria, Denmark, Finland, Netherlands, and Poland: "Can You Handle The Taste?"
• 2006: "Authentic blend of 23 flavors."
• 2006: Europe: "The Dr knows the right touch."
• 2007: Latin America: "El Dr muy bueno"
• 2008: Europe: "What's the worst that can happen?"