Cereality

Guide Note

Cereality is a Chicago-based chain of cafés that serves bowls of cereal.

Fast Facts

1. Founders: David Roth, Rick Bacher
2. July, 2007: Acquired by Kahala-Cold Stone
3. Variety of Toppings
   • Fruit
   • Nuts
   • Candy
4. Dozens of Brand name cereals
5. Available with Soy Milk, Non-Fat Milk, Lactose-Free Milk

Cereality is a chain of cafes started by David Roth and Rick Bacher. The concept of the chain is to provide dozens of commercial brand cereals in a cafe environment. A traditional order consists of two scoops of cereal, either the same or a combination of brands, then two toppings and milk. For take out orders, a takeout single serving bucket is provided. For larger orders a traditional size box is provided. The box has areas dedicated for personal notes and artwork. The cafe also sells smoothies, coffee and Tea.