Advertorial
Guide Note: An advertorial is a website or other informational resource that is designed to promote a specific product through the guise of providing information on a topic, issue, or ailment. As stated in the Mahalo FAQ, Mahalo does not link to advertorials.
The Mahalo Top 7
- Wikipedia: Advertorial
- St. Petersburg Times: Corporate spin can come in disguise (2006)
- kuro5hin.org: Salon grasps at "advertorial" straws, New York Times gets the vapors
- washingtonpost.com: Read Any Good Ads Lately?
- Consumer Reports Web Watch Investigations: How to 'Clearly' Label Advertising
- The New York Times: A Magazine Interview or an Ad? Read the Fine Print (2006)
- The Christian Science Monitor: Product placement pushes into print
Advertorial News
- InfoWorld: Can you trust vendor sponsored information?
- Association of Alternative Newsweeklies: Alt-Weekly Sells Advertorial Space to Conservative Paper
Advertorial Criticism
- Online Publishing Insider: Advertorial Age
- The New York Times: A Magazine Interview or an Ad? Read the Fine Print (2006)
- St. Petersburg Times: Corporate spin can come in disguise (2006)
- Consumer Reports Web Watch Investigations: How to 'Clearly' Label Advertising
Advertorial Support
- Genuine VC: The Magic of Advertorial Content (Part I)
- Andy Beard: Is PayPerPost The Only Subject Nick Denton and Jason Calacanis Agree On?
- Adotas: A Slate of Innovation (2006)
- Is "Advertorial" a Four-Letter Word? Part 1
Examples of Advertorial
- Advertorial outsourcing services
- Know Menopause
- DuPont Stories
- Always.com Your Period
- UnderstandPMDD.com
- KnowMyCycle.com
