Banned Super Bowl commercials are becoming part of the Super Bowl culture.http://www.nydailynews.com/news/national/2011/02/03/2011-02-03_top_banned_super_bowl_commercials_jesus_hates_obama_go_daddy_peta_bud_light_and_.html Several advertisers have made the list of 2011 banned Super Bowl ads. The Fox network refused advertisements from the Fixed Point Foundation, AshleyMadison.com, Frito-Lay, PETA and JesusHatesObama.com.http://nation.foxnews.com/media/2011/02/04/2011-s-banned-super-bowl-ads The Super Bowl XLV broadcaster did not offer a public reason. Lou D'Ermilio, a Fox Sports Media Group spokesman, said, “We do not provide information about the materials that may or may not have been submitted, nor do we discuss our broadcast standard polices.”http://religion.blogs.cnn.com/201http://religion.blogs.cnn.com/2011/01/20/jesus-hates-obama-site-says-super-bowl-ad-is-rejected/1/01/20/jesus-hates-obama-site-says-super-bowl-ad-is-rejected/

Forbes believes some advertisers purposely submit unacceptable commercials to avoid the costs associated with Super Bowl advertising.http://www.forbes.com/2011/01/28/ashleymadison-godaddy-bud-business-sports-rejected-super-bowl-ads.html?partner=relatedstoriesbox ITworld.com concurs. It reports that five banned advertisers "have generated more than 843,000 views on YouTube alone" with their official uploads.http://www.itworld.com/tech-society/135839/banned-super-bowl-ads-new-ploy-web-viewers-video The number of views is higher when the uploads by third parties are calculated.

The National Football League's Super Bowl is the "most-watched television event of the year"
acccording to Forbes.http://www.forbes.com/2011/01/28/ashleymadison-godaddy-bud-business-sports-rejected-super-bowl-ads.html?partner=relatedstoriesbox In 2010, the sporting event garnered 106 million viewers.http://online.wsj.com/article/SB10001424052748704680604576110413956470434.html In 2011, Super Bowl XLV advertisers paid $3 million per 30-second ads to reach a predicted larger audience.http://money.cnn.com/2011/02/03/news/companies/super_bowl_ads/index.htm

AshleyMadison.com is a dating website for married individuals. It facilitates affairs between people in "committed" relationships.http://www.ashleymadison.com/app/public/guarantee/detailsform.p The banned AshleyMadison.com Super Bowl ad features the adult film actress, Savanna Samson, as a woman who just discovers her husband's infidelity.http://www.hollywoodreporter.com/blogs/live-feed/super-bowl-ad-fox-rejected-73981 When she confides in her co-workers, office chaos begins.

The AshleyMadison.com banned Super Bowl ad features an office worker that catches her husband cheating. Her co-workers welcome her to the Ashley Madison club.

People for the Ethical Treatment of Animals (PETA) is an animal rights organization. Their website claims over 2 million members.http://www.peta.org/about/default.aspx The banned PETA Super Bowl ad features women in various poses with myriad vegetables.http://www.youtube.com/watch?v=7O9y-hKd7Kc The commercial contains outtakes from an ad banned by NBC in 2009 because it "depicts a level of sexuality exceeding our standards."http://www.nydailynews.com/news/national/2011/02/03/2011-02-03_top_banned_super_bowl_commercials_jesus_hates_obama_go_daddy_peta_bud_light_and_.html

People for the Ethical Treatment of Animals submitted portions of their banned Super Bowl XLIII commercial for Super Bowl XLV. FOX rejected the controversial ad.

According to its website, Fixed Point Foundation, established in 2004, brings Christianity into the public forum.http://www.fixed-point.org/index.php/about The foundation is the creator of the project, Lookup 316.http://lookup316.com/?page_id=141 The rejected John 3:16 Super Bowl commercial shows a group of football fans watching television and rooting for their team.http://www.youtube.com/watch?v=4jRoVER0-Ps&feature=player_embedded The screen pulls in close on a player's face marked with the Bible verse John 3:16. One fan asks another what the verse means. The answer is, "I don't know." The fans decide to look it up.

Fixed Point Foundation's Lookup 316 project submitted a Super Bowl ad encouraging viewers to research the meaning of John 3:16. FOX refused to air the commercial.

JesusHatesObama.com is an online marketplace that sells anti-Obama novelty items.http://www.jesushatesobama.com/ The banned Jesus hates Obama Super Bowl ad is a 31-second commercial, featuring bobblehead representations of Jesus and Barack Obama.http://www.jesushatesobama.com/pages/Watch-Our-Commercial.html Each figure stares into space. Eventually, the Obama bobblehead ends up in a fish bowl. Finally, an announcer encourages viewers to visit the website.

2011 SUPER BOWL COMMERCIALS 

"Reply All" — 2011 Bridgestone Super Bowl Ad
Bridgestone Super Bowl Commercial - Carma  
Rango Super Bowl Ad
Rio Super Bowl Ad
Skechers Super Bowl Ad
Motorola Xoom Android Tablet Super Bowl Commercial
Go Daddy 2011 Super Bowl ad"Pug Attack" — 2011 Doritos Super Bowl Commercial
Bridgestone Super Bowl Commercial - Carma  
Rango Super Bowl Ad
Rio Super Bowl Ad
Skechers Super Bowl Ad
Motorola Xoom Android Tablet Super Bowl Commercial
Doritos Super Bowl Commercial - Best Part 
Chevy "Transformers" Super Bowl Ad  
Volkswagen Commercial: The Force

2010 SUPER BOWL COMMERCIALS

Dennys Super Bowl ad
Budweiser Clydesdale Super Bowl Ad
Go Daddy Super Bowl Ad
Pop Secret Super Bowl Ad
Motorola Super Bowl Ad
Doritos Super Bowl Ad
Google Super Bowl Commercial
Audi Super Bowl Ad

BANNED SUPER BOWL COMMERCIALS
Top Banned Super Bowl Ads
Banned PETA Super Bowl Ad
Banned Jesus Hates Obama Super Bowl Ad
Doritos Banned Super Bowl Crash
Rejected John 3:16 Super Bowl Commercial
Banned AshleyMadison.com Super Bowl Ad
Doritos Super Bowl Ad